After the first time I saw this ad, immediately I could understand. This is dye ad.
Billboard placed beside the road next to the river with the flow.
So over time, in a variety of colors with different hair color lighten is appear.
Natural color of the dye could be expressed more effectively than advertising? I think anything natural color of the dye ad can not be better expressed than this ad.
I was very surprised about the creativity of the artist.
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